Operating exclusively on the buyer's behalf, BACKHOME manages your entire acquisition, from data-driven sourcing to specification mastery and architectural tailoring. Our loyalty, and our fee, belong to you alone. No inventory. No developer agenda. No divided interests.
To enable clients to buy smarter,
at the right price, in the right location,
with the finest layout & right specification.
A new kind of real estate intelligence agency
We represent buyers exclusively,
no ties to developers, inventory, or sales incentives.
In a market designed to be opaque, our independence
eliminates information gaps and opens the entire city.
gives you access to every project, without filter.
We perform in-depth analysis of prices, developers, and
architectural potential- giving you a clear, data-driven
foundation for your decision.
We deliver elegant, optimized architectural layouts
and an upgraded specification- before purchase
ensuring confidence in the home's quality, while
creating measurable savings.
Full Advisory
You're looking for an apartment in Tel Aviv.
We find it, analyse it, design it, and protect your investment.
From the first search to the signed contract. Buyer representation only, with no ties to
developers or inventory. The entire city is open to you, and we work exclusively on your
side.
Not ready for the full process?
Choose a specific service to start
A focused, data driven session on the
Tel Aviv market: comparative pricing
analysis and inside knowledge that only
comes from years within the industry.
You'll leave knowing where the real opportunities are.
The specification is one of the most critical documents in your purchase.
We go through it line by line, identify
what needs to be upgraded, and secure
every commitment in the contracts
annex, saving significantly on your
purchase.
A bespoke floor plan: before you sign.
We optimize layout, maximize light
and flow, and redesign when needed.
The result: a home that works exactly as you imagined, built on deliberate, precise planning and positioned to maximize its future market value.
What it means for a buyer
We don't believe in urgency as a sales tactic, but we do believe in information.
The advantage in this market doesn't go to the fastest buyer or the most aggressive one - it goes to the buyer who enters with an information advantage.
Here's how we do it
A rigorous, data-led methodology paired with bespoke architectural vision.
We start by identifying the core elements-
location, spatial needs, occupancy timeline and budget.
You'll get the market insights needed to set clear priorities and
build a focused framework for finding your home.
We identify optimal opportunities through a deep analysis of
pricing, developers, and architecture potential, presenting you
with only the most viable options.
Most standard plans overlook the finer details of high-end
living. We transform the interior layout before you buy,
creating an elegant and optimised home while preventing
costly future modifications.
We conduct a rigorous review of the contractual specifications
to identify essential upgrades.
All agreed terms are then drafted into the technical annex to
secure your investment.
You made this city home.
Now let us find your home in this city.
Tel Aviv was built by people who chose to shape their own destiny - that pioneering energy is our DNA.
It is a city defined by the freedom to choose - how to live, who to be.
It thrives between world-class cultural institutions alongside some
of the finest, most inventive restaurants you'll find anywhere,
between Bauhaus architecture and the salty breeze of the Mediterranean.
Cosmopolitan, yet deeply familiar. From the great cafés to
the hidden gems waiting to be discovered. Tel Aviv is a city of infinite choices. It changes constantly, but its spirit remains open relentlessly alive.
We met through work.
Over the years, the work became friendship,
and the friendship became BACKHOME.
We love what we do, and we push each other constantly. We've learned, project after project, that when deep market intelligence meets the ability to see every possibility in a floor plan- the buyer gets something they couldn't have found alone.
Real Estate Strategist & Market Analyst
Hanna served as VP of Marketing and Sales at a Tel Aviv development company- one she helped build from the ground up. She was responsible for project mix, specifications, pricing, and ₪800 million in transactions. She has sat at every table in this market.
Tel Aviv is home- every street, every plot. She has deep command of data systems- from Tel Aviv's GIS platform to Israel Tax data. A proprietary methodology collects, structures, and analyses market data continuously- turning signals into strategy.
Interior Designer & Spatial Specialist
Born and raised in Tel Aviv, Ravid is an interior designer with 17 years of experience- the last decade as an independent practitioner specialising in luxury apartments and new development projects in the city.
She re-imagines floor plans entirely. She sees the spatial potential where others see limitation- reconfiguring layouts, reorienting rooms, and unlocking the full potential of each apartment, maximising light, air, and spatial flow through precise, deliberate planning. What once felt unpromising becomes intentional and complete.
"Ravid making decisions throughout the process was always hard and full of doubt. You, however, were the wisest and best decision we made. You created the home we dreamed of and gave us a sense of calm and confidence. Thank you, deeply."
Yair, Israel
"Hanna, you have no idea how emotional we all are. This is a dream we've carried for years, finally real. I'm so glad I found you. You knew exactly how to start what we truly needed. A true professional with a soul."
Tamar, Israel
"Every decision- tiles, finishes, layout- was made remotely, over video calls from Germany, during COVID. Hanna and Ravid handled everything with care and precision. In a market where trust is rare, they were the real thing. When I finally walked through the door, it was exactly what I had imagined."
Vered, Germany
"From the very first meeting I felt a professionalism that radiates, and a sense of trust that made one of the biggest decisions of our lives feel like the right one. You didn't just guide us through the process- you made us feel we were exactly in the right place."
Limor, Israel